January 31, 2011
January 31, 2011
Policy Matters Ohio investigated the nature and growth of Volunteer Income Tax Assistance (VITA) in Cuyahoga County in 2010. The report details successful marketing strategies such as radio advertisements and having a universal, three-digit phone referral number for clients. The report also discusses integrating financial services and asset building for clients. While most clients are “banked,” impediments such as inconsistent or low income remain impediments for saving. The report concludes with some marketing and outreach strategies for the Coalition to improve.
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